Unifying Faire’s Typography Ecosystem

As Faire grew across web, iOS, and Android, its typography had become fragmented across products and platforms. I worked with a small team to overhaul the system, partnering closely with designers and engineers throughout to align on a shared cross platform foundation. The work improved customer experiences and delivered measurable business impact, helping secure executive buy in for further design system initiatives.

+4%

Signup conversion

+7.5%

First order conversion

1000's

Lines of code removed